Available for hire

James Kiarie

Senior Virtual AssistantMarketing & Lead Generation

Turning scattered workflows into streamlined systems that scale.

Portrait of James Kiarie

96%Social Media & ContentTop skill

19ToolsReady on day one

Rate
$8.99/hr
Rating
4.9★
Experience
5+ yrs
Satisfaction
99%

In short

Senior Virtual Assistant · Marketing & Lead Generation Specialist with 5+ years supporting founders, executives, and growing teams across tech startups, real estate, e-commerce, marketing, and consulting.

Focus areas6

  • Lead Generation
  • Admin Support
  • Social Media
  • Email Marketing
  • AI Workflows
  • Bookkeeping

The person behind the work.

Hi, I'm James Kiarie — a Virtual Assistant based in Nairobi, Kenya, and for the last five years I've made it my mission to take the messy, time-consuming work off founders' plates so they can focus on what actually moves their business forward.

I didn't start out in virtual assistance. My background is in Civil Engineering — I hold a BA from Jomo Kenyatta University of Agriculture and Technology — and that training shaped how I approach every client I work with today. Engineers don't just react to problems; we diagnose them, design solutions, and build systems that hold up under pressure. That same mindset is what I bring to every inbox I manage, every workflow I automate, and every campaign I run.

Over the years, I've had the privilege of supporting founders and executives across five very different industries — tech startups, real estate, e-commerce, marketing agencies, and consulting firms. Each one taught me something different. Startups taught me speed. Real estate taught me consistency. E-commerce taught me systems thinking. Agencies taught me creative execution. Consulting taught me how to communicate with precision. I bring all of that to the table for every client I take on.

What James delivers

Core specialties.

  • 01

    Social Media & Content

    Twitter/X and Facebook moderation, scheduling, and publishing · LinkedIn profile optimization and outreach · Content calendar creation · Graphic design using Canva · Paid social advertising · Competitive market analysis via Crunchbase

  • 02

    Lead Generation & Email Marketing

    B2B lead research and list building using LinkedIn Sales Navigator · Cold email campaigns and follow-up sequences · Email marketing via Mailchimp and GoHighLevel · CRM management and pipeline tracking · Automated lead nurturing workflows

  • 03

    AI Workflows & Automation

    Advanced prompt engineering with Claude, ChatGPT, and Perplexity · Workflow automation using n8n · End-to-end automated processes saving hours weekly · AI-powered research, content creation, and problem-solving

  • 04

    Bookkeeping & Financial Support

    Invoicing, expense tracking, and monthly financial reporting via QuickBooks and Wave · GoHighLevel CRM and pipeline management · Funnel creation and automated follow-ups · Clean, audit-ready records

Skills

Where James is strongest.

Proficiency across the work clients hand over most.

96%Top skillSocial Media & Content

Social Media & Content

96%

Full-stack social media management: scheduling, publishing, content calendars, graphic design, paid ads, and audience growth across all major platforms.

Lead Generation & Email

95%

B2B lead research, LinkedIn Sales Navigator, cold email campaigns, CRM pipeline management, and automated nurturing workflows.

AI Workflows & Automation

94%

Advanced prompt engineering, n8n workflow automation, and end-to-end process design that saves clients 4–10 hours per week.

Bookkeeping & Finance

93%

Invoicing, expense tracking, and monthly financial reporting via QuickBooks and Wave. GoHighLevel CRM and pipeline management.

Executive & Admin Support

91%

Calendar coordination, inbox management, research, and reporting for founders juggling multiple priorities.

CRM & Pipeline Management

90%

GoHighLevel and HubSpot pipelines — contact hygiene, tagging, automated follow-ups, and clean handoffs to sales.

Software stack

Fluent in the tools you already use.

19tools across 10 categories, ready on day one

All 19 tools

  • Google WorkspaceProductivity
  • Microsoft OutlookProductivity
  • Microsoft OfficeProductivity
  • Adobe PhotoshopAdobe PhotoshopDesign
  • CanvaDesign
  • HootsuiteSocial Media
  • SprinklrSocial Media
  • Sprout SocialSocial Media
  • BufferSocial Media
  • LinkedIn Sales NavLead Gen
  • CrunchbaseResearch
  • MailchimpEmail
  • GoHighLevelCRM / Marketing
  • QuickBooksAccounting
  • WaveAccounting
  • n8nAutomation
  • ClaudeAI
  • ChatGPTAI
  • PerplexityAI

Experience

Trusted by real businesses.

Recent client engagements, from James’s own record.

  1. 01
    WWPPKenya · 2026 – Present

    Media Buying & Digital Advertising

    Plans, runs, and optimizes paid campaigns for client brands across Meta, Google, and TikTok — managing placements, sharpening audience targeting, and turning performance data into reports that lift reach, engagement, and conversions.

    Meta AdsGoogle AdsTikTok AdsGoogle Analytics

  2. 02
    CCollab IslandRemote, USA · Dec 2025 – Mar 2026

    Business Development & Email Marketing

    Built targeted lead lists and ran cold outreach for a US design agency — researching prospects and keeping the pipeline organized to drive new client acquisition.

    Apollo.ioLinkedInCold EmailGoogle Sheets

  3. 03
    PPrymel ElementsUSA · 2025

    Virtual Assistant & Digital Marketing

    Ran email campaigns, website updates, content, and lead generation for a US branding and consulting agency, owning reporting and day-to-day support alongside a remote team.

    KartraMailerLiteCanvaCRM

  4. 04
    FFreelance Virtual AssistantRemote · 2024 – Present

    Administrative & Operations Support

    Supports online businesses with research, data entry, inbox management, content writing, and lead generation — keeping daily operations accurate and on deadline.

    Google WorkspaceNotionTrelloCanva

  5. 05
    PPersonal Projects2024 – 2025

    Social Media Content Manager

    Grew Instagram and TikTok pages from scratch by building content strategies, riding trends, and using analytics to push engagement.

    InstagramTikTokCapCutMeta Business Suite

  6. 06
    RRehabilitation CentreKenya · 2024

    Administrative Support

    Managed records, documentation, and participant engagement in a clinical setting with strict professionalism and confidentiality.

    Microsoft OfficeGoogle Workspace

Book a discovery call

Book a 30-minute call with James

Let's talk about your goals, your bottlenecks, and how I can help you get unstuck.

James KiarieMarketing & Lead Generation
Call30 min, videoRate$8.99/hrRating4.9★

Ready to work with James?

From inbox zero to automated workflows, James handles the behind-the-scenes work so you can focus on growing your business.