Available for hire
Ian Waithaka
Virtual AssistantFunnel & Landing Page Specialist
Building the systems that turn visitors into customers.
Trusted by
96%Landing Pages & FunnelsTop skill
25ToolsReady on day one
- Rate
- $8.99/hr
- Rating
- 4.8★
- Experience
- 3+ yrs
- Satisfaction
- 97%
In short
Virtual Assistant with 3+ years across sales development with LinkedIn and email outreach, podcast editing on Riverside.fm, Meta Ads management and campaign reporting, project management, research and data analysis, and Python development. Currently supporting BeaconBrand (Los Angeles, USA) with digital advertising and day-to-day business operations.
Ian Waithaka$8.99/hr · 4.8★Book a call The person behind the work.
My name is Ian, and I am a Virtual Assistant with experience in podcast editing, digital marketing, project management, research, data analysis, reporting, and basic software development.
I have worked with Riverside.fm to edit podcast recordings, trim videos, improve content, and create short clips that highlight important and engaging moments. I also have experience managing Meta Ads for BeaconBrand (Los Angeles, USA), collecting campaign data, and preparing performance reports to track audience reach, engagement, and overall campaign results. I use this information to identify the most responsive audiences and improve future campaigns. Through continuous testing and adjustments, I have helped refine advertising campaigns until they achieved nearly 100% of the client’s target goals.
I also work as a Sales Development Rep, running LinkedIn and email outreach for clients. I research and build prospect lists, write personalized connection requests and cold emails, follow up consistently, and keep every conversation tracked so qualified leads are handed over ready for a sales call.
What Ian delivers
Core specialties.
- 01
Landing Pages & Funnel Building
GoHighLevel, ClickFunnels, Kartra, Systeme.io, Leadpages, WordPress (Elementor, Divi), Webflow — high-converting pages built fast.
- 02
Sales Funnel Strategy
Lead magnets, opt-in flows, webinar funnels, tripwire offers, upsell/downsell sequences, and abandoned cart recovery.
- 03
Sales Development & Outreach
Prospect list building, LinkedIn outreach, cold email campaigns, follow-up sequences, and handing over qualified leads ready for a sales call.
- 04
Admin, Research & Data
Calendar and inbox management, project coordination, market research, competitor analysis, data entry, and spreadsheet cleanup.
- 05
Podcast Editing & Short Clips
Editing podcast recordings on Riverside.fm: trimming, improving the content, and cutting short clips of the most engaging moments.
- 06
Meta Ads & Campaign Reporting
Managing Meta Ads, collecting campaign data, and preparing performance reports on reach and engagement to refine each campaign toward its target.
- 07
Project Management
Planning, scheduling and tracking timelines in Microsoft Project, with tasks and team communication run through Asana, Slack and Airtable.
- 08
Python Apps & Automation
Small to medium Python applications that automate tasks, organize information, and process data for day-to-day business operations.
Skills
Where Ian is strongest.
Proficiency across the work clients hand over most.
Landing Pages & Funnels
96%GoHighLevel, ClickFunnels, Kartra, WordPress, Elementor, Divi — high-converting pages and complete funnel architecture.
Sales Development & Outreach
92%LinkedIn prospecting and messaging, cold email campaigns, follow-up sequences, and lead qualification for the sales team.
Sales Funnel Strategy
93%Lead magnets, opt-in flows, webinar funnels, tripwire offers, and automated nurture sequences.
Administrative Support
94%Calendar management, inbox triage, project coordination, meeting preparation, and document organization.
Research & Data
92%Market research, competitor analysis, prospect lists, data entry, spreadsheet management, and database cleanup.
Email Marketing & Automation
89%Welcome sequences, broadcast campaigns, and behavior-triggered flows connected straight to your funnels.
Software stack
Fluent in the tools you already use.
25tools across 12 categories, ready on day one
All 25 tools
Riverside.fmPodcast
Meta AdsAdvertising- Microsoft ProjectMicrosoft ProjectProjects
- PythonPythonCode
GoHighLevelFunnels
ClickFunnelsFunnels
KartraFunnels
Systeme.ioFunnels
LeadpagesFunnels
WordPressWeb
ElementorWeb
DiviWeb
WebflowWeb
Google WorkspaceProductivity
Microsoft OfficeProductivity
NotionProductivity
AirtableData
ZapierAutomation
n8nAutomation
MailchimpEmail
SlackCommunication
AsanaProjects
TrelloProjects
ChatGPTAI
ClaudeAI
Experience
Trusted by real businesses.
Recent client engagements, from Ian’s own record.
- 01
BeaconBrandLos Angeles, USA · 2025 – PresentDigital Advertising & Business Support
Created and managed Meta ads campaigns, prepared invoices, handled inbox management, supported website development, and carried out client market surveys. Also conducted market research, pricing research, campaign monitoring, and data analysis to improve advertising performance and support business decisions.
Meta AdsCampaign MonitoringInvoice PreparationInbox ManagementWebsite DevelopmentMarket ResearchPricing ResearchData Analysis
- 02
JoyBoy ManagementOklahoma, USA · 2024 – 2026AI Automation & Market Research Support
Supported inbox management, market research, AI agent development, and automation projects. Helped improve daily workflows by organizing communication, researching business needs, and building or supporting simple automation systems that make operations faster and more efficient.
Inbox ManagementMarket ResearchAI Agent DevelopmentAutomationWorkflow SupportBusiness Operations
- 03FFrank PhotographyLos Angeles, USA · 2026 – Present
Photography Website & Gallery Management
Organized photography websites, optimized website content, supported search engine optimization, and created online photo galleries where students and clients could easily find their pictures. Helped improve the website structure, photo access, and overall client experience.
Website OrganizationContent OptimizationSEOPhotography SupportGallery CreationClient Photo AccessWebsite Management
Book a discovery call
Book a 30-minute call with Ian
Got a funnel that's underperforming? Let's diagnose it together.
Ian WaithakaFunnel & Landing Page SpecialistReady to work with Ian?
From landing pages to complete sales funnels, Ian builds the technical systems that turn your visitors into paying customers.